The Pitch
The Pitch is a role-playing exercise that simulates a pitch to venture capitalists. It encourages participants to focus on the feasibility and viability of their ideas by distilling them into compelling pitches.
How to run it
- 1
Divide participants into small groups, with one group acting as venture capitalists (VCs) and the others as entrepreneurs.
- 2
Define a product or service for the exercise. Each group of entrepreneurs formulates a pitch for this concept.
- 3
Allow each group 10 minutes to prepare their pitch using any creative methods they choose.
- 4
Inform participants that one or two members will present the pitch, while the entire group will handle questions.
- 5
Give a two-minute warning before preparation time ends.
- 6
Each group presents their pitch within a 3-minute time limit and answers up to two questions from the VCs.
- 7
Optionally, the VCs can choose a winning pitch to add a competitive element.
Tips
Encourage participants to focus on the essential selling points of their ideas.
Keep preparation time short to ensure pitches remain concise and impactful.
Use this method to reveal different perspectives and potential weaknesses in ideas.
Variations
To increase engagement, consider offering a small prize for the group with the winning pitch. You can also rotate the role of VCs among the groups to provide different feedback perspectives.
Where it fits
Frequently asked questions
When should I use The Pitch?â–¾
Use The Pitch when you want to: Brainstorming new product ideas; Preparing for actual investor pitches; Exploring different perspectives on a concept.
How long does The Pitch take?â–¾
The Pitch typically takes 30–90 minutes.
How many participants does The Pitch work for?â–¾
The Pitch works best for groups of 4–12 participants.
What materials do I need for The Pitch?â–¾
To run The Pitch you will need: paper, writing tools.
How difficult is The Pitch to facilitate?â–¾
The Pitch is rated intermediate — some facilitation experience is helpful.
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Try it freeMethod descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from Gamestorming.