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IdeationIntermediate

Bodystorming

Bodystorming is an innovative approach to brainstorming that involves physical role-playing to explore and develop ideas. This method is particularly useful for understanding real-world interactions and testing concepts in a dynamic and engaging way.

Duration
1h–2h
Group size
3+ people
Materials
Props for role-playing

How to run it

  1. 1

    Identify a location relevant to the problem you're addressing and observe the environment.

  2. 2

    Use role-play to act out scenarios related to your project, using props and participants to simulate interactions.

  3. 3

    Reflect on the enactments to uncover insights and potential improvements for your ideas.

Tips

  • Encourage participants to fully engage with their roles and the environment to uncover unexpected insights.

  • Use video to document sessions for later analysis.

  • Begin with structured sessions if the group is new to bodystorming, gradually moving to more improvisational approaches.

Variations

Bodystorming can be adapted by varying the level of structure: from following a pre-set script to complete improvisation. Adjust the complexity of scenarios based on the group's familiarity with the method.

Where it fits

Developing customer journey mapsPrototyping user experiencesTesting service interactions

Frequently asked questions

When should I use Bodystorming?â–¾

Use Bodystorming when you want to: Developing customer journey maps; Prototyping user experiences; Testing service interactions.

How long does Bodystorming take?â–¾

Bodystorming typically takes 60–120 minutes.

How many participants does Bodystorming work for?â–¾

Bodystorming works best for groups of 3 or more.

What materials do I need for Bodystorming?â–¾

To run Bodystorming you will need: Props for role-playing.

How difficult is Bodystorming to facilitate?â–¾

Bodystorming is rated intermediate — some facilitation experience is helpful.

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Method descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from Gamestorming.

Bodystorming — Facilitation Method | Workshop Weaver