Mapping Business Models
Mapping Business Models is a strategic method using the Business Model Canvas to visualize and analyze a company's current or potential business models. This approach fosters a shared understanding and can lead to strategic improvements or new business directions.
Comment l'animer
- 1
Begin by identifying and describing the different customer segments your organization serves, using different colored sticky notes for each segment on the Business Canvas Poster.
- 2
Map out the value propositions offered to each customer segment, ensuring the sticky notes match the colors of the corresponding customer segments.
- 3
Continue by mapping out the remaining building blocks of the business model, using related colors for coherence.
- 4
Assess the business model's strengths and weaknesses by adding green sticky notes for strengths and red for weaknesses, or use '+' and '-' symbols.
- 5
Use the insights from the map to improve the existing business model or brainstorm new business model alternatives, ideally on additional Business Model Canvas Posters.
Conseils
Encourage participation from diverse departments to gain a comprehensive view of the business model.
Use color coding consistently to maintain clarity.
Capture the final output with a camera for future reference.
Variantes
This method can be adapted to develop business models for start-ups, new products, or services. It can also be used to analyze competitors' models or to communicate business strategies to stakeholders.
Contextes d'utilisation
Questions fréquemment posées
Quand utiliser Mapping Business Models ?â–ľ
Utilisez Mapping Business Models lorsque vous souhaitez: Visualizing and understanding an organization's current business model.; Developing a new business model for a start-up.; Strategizing improvements to an existing business model..
Combien de temps dure Mapping Business Models ?â–ľ
Mapping Business Models dure généralement 15 minutes.
Pour combien de participants Mapping Business Models convient-il ?â–ľ
Mapping Business Models fonctionne mieux pour des groupes de 1–6 participants.
De quels matériaux ai-je besoin pour Mapping Business Models ?▾
Pour animer Mapping Business Models, vous aurez besoin de : Business Canvas Poster, Sticky notes, Flip chart markers, Camera.
Quel est le niveau de difficulté de Mapping Business Models ?▾
Mapping Business Models est classé intermédiaire — une certaine expérience en facilitation est utile.
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Essayer gratuitementMethod descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from Gamestorming.