Innovation Ambition Matrix
The Innovation Ambition Matrix is a strategic tool designed to help teams map out their innovation initiatives across three levels: core, adjacent, and transformational. Use this method to clarify project ambitions, align team efforts, and ensure a balanced innovation strategy.
Come eseguirlo
- 1
Draw a graph on a large whiteboard or poster. Label the X-axis as 'How to Win' (novelty of the product) and the Y-axis as 'Where to Play' (novelty of the market).
- 2
Draw three curves on the graph to divide it into core, adjacent, and transformational innovation levels.
- 3
Distribute sticky notes and pens to participants. Have them write down current initiatives and place them on the corresponding section of the matrix.
- 4
Facilitate a discussion to align initiatives and unify team efforts towards shared goals.
Suggerimenti
Ensure participants understand the definitions of core, adjacent, and transformational innovations before starting.
Encourage open discussion to surface different perspectives and eliminate competing initiatives.
Assign clear responsibilities to team members for follow-up actions.
Variazioni
This method can be adapted for remote teams using digital tools like Miro or Mural to create the matrix online. You can also use this approach for long-term strategic planning by focusing on future innovation ambitions.
Casi d'uso
Domande frequenti
Quando usare Innovation Ambition Matrix?â–¾
Usa Innovation Ambition Matrix quando vuoi: Aligning team efforts around a new product launch; Re-evaluating innovation strategies during a quarterly planning session; Exploring new market opportunities for business expansion.
Quanto dura Innovation Ambition Matrix?â–¾
Innovation Ambition Matrix dura tipicamente 60 minuti.
Per quanti partecipanti è adatto Innovation Ambition Matrix?▾
Innovation Ambition Matrix funziona meglio per gruppi di 5–8 partecipanti.
Di quali materiali ho bisogno per Innovation Ambition Matrix?â–¾
Per condurre Innovation Ambition Matrix avrai bisogno di: large whiteboard or poster, sticky notes, pens.
Quanto è difficile facilitare Innovation Ambition Matrix?▾
Innovation Ambition Matrix è classificato come intermedio — è utile avere un po' di esperienza di facilitazione.
Pianifica il tuo prossimo workshop con l'IA
Workshop Weaver ti aiuta a combinare metodi come Innovation Ambition Matrix in un'agenda completa e temporizzata in pochi minuti.
Prova gratisMethod descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from Gamestorming.