Impact Effort Matrix — prioritizing tasks by impact and effort
All methods
FacilitationBeginner

Impact and Effort Matrix

This exercise helps teams prioritize actions by evaluating their potential impact against the effort required to implement them. It encourages thoughtful decision-making as participants categorize ideas based on these two critical factors.

Duration
30m–1h
Group size
3–15 people
CCBY-SA 4.0

How to run it

  1. 1

    Define a clear goal with the group, phrasing it as a 'What to do' or 'What we need' question.

  2. 2

    Ask participants to brainstorm ideas individually, writing each on a sticky note.

  3. 3

    Gather everyone's ideas and guide them to place each sticky note on a 2Ă—2 matrix based on its anticipated impact and effort.

  4. 4

    Discuss the placement of each idea, encouraging input on why it belongs in a particular quadrant.

Tips

  • Ensure everyone understands the definitions of impact and effort before starting.

  • Facilitate an open discussion, allowing quieter members to share their thoughts.

  • Encourage participants to think critically about the feasibility of each idea.

Variations

You can adjust the criteria for impact and effort based on specific project needs or create multiple matrices for different goals.

Where it fits

team kickoffproduct development planningstrategic prioritizationproject retrospectives

Related methods

🪡

Plan your next workshop with AI

Workshop Weaver helps you combine methods like Impact and Effort Matrix into a complete, timed agenda in minutes.

Try it free

Method descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from SessionLab. Licensed under CC BY-SA 4.0.

Impact and Effort Matrix — Facilitation Method | Workshop Weaver