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StrategyIntermediate

Building Partnerships

Building Partnerships is a strategic workshop method that uses the Partnership Canvas to explore and visualize potential or existing partnerships. This tool helps teams define business priorities, empathize with partners, and assess the potential value of partnerships.

Duration
2h
Group size
5+ people
Materials
Partnership Canvas, Sticky Notes

How to run it

  1. 1

    Define the intent of the partnership by listing goals and identifying ideal partners.

  2. 2

    Form two teams, each representing one side of the potential partnership.

  3. 3

    Design the partnership by having each team outline desired assets from the other party's business model using sticky notes on a Partnership Canvas.

  4. 4

    Bring teams together to present their canvases, compare perspectives, and ensure mutual understanding.

  5. 5

    Evaluate negotiation outcomes and define next steps to establish the partnership.

Tips

  • Encourage open communication and honesty during negotiations to ensure a genuine assessment of partnership potential.

  • Use the Business Model Canvas alongside the Partnership Canvas for a more comprehensive strategy session.

Variations

This method can be adapted for initial partnership discussions or deeper strategic alignment sessions with existing partners. Consider using it alongside the Business Model Canvas for more robust analysis.

Where it fits

Exploring new partnership opportunitiesAligning strategic goals with partnersAssessing cultural and technical fit for partnerships
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Method descriptions on Workshop Weaver are original content written by our team, based on established facilitation practices. This method was inspired by work from Gamestorming.

Building Partnerships — Facilitation Method | Workshop Weaver